While everyone calls it eCommerce, we call it Commerce as we focus on Omni-Channel experience for enterprises. As the digital experience on multiple devices converge with physical stores and shopping behaviors of consumers, Commerce needs to be thought out holistically and not just focus on digital as a silo. We have expertise in Hybris and Magento for eCommerce implementation for B2C and B2B, but have a vendor agnostic focus if our client has selected a different tool.
The consumers have growing expectations from brands these days and they expect seamless experience across different channels whatever channels they prefer to interact with the brand. As an enterprise you need to stay ahead of your consumers and provide them experiences that they expect. The consumers may start their shopping journey on one channel and interact with number of other channels before they finish their shopping journey and buy the product on another channel while expecting the experience to be unified. We focus on customer experience and focus on Adobe Experience Manager (AEM) (Day CQ) for our implementations.
A robust data model and a central repository for product data is at the heart of any eCommerce implementation. Clients face a lot of challenge in gathering product data attributes, marketing data, imagery and other eCommerce related data to make available to the webstore from multiple sources and systems. We help the clients with setting up PCM/PIM and migrate/sync data from those multiple sources to a central repository and integrating that with the webstore. We have experience with Hybris PCM and our MDM architects have expertise in data model design.
An effective web content management system allows marketers to publish content with ease and speed to market and create personalized campaigns on your commerce site. Our expert team of WCM architects have experience with multiple WCM tools like Adobe CQ, Interwoven, Hybris, Liferay and Alfresco.
Responsive websites work on multiple devices and fit the size and orientation of user’s screen. It is necessary to create a responsive experience on your webstore and site, which fits multiple screens.
We always focus on creating responsive websites for our implementations and also undertake native mobile development for iOS and Android.
It is important to pay attention to not just your website, but all external channels like social sites where your users discuss about your brands. The brands have to gather meaningful data from social and digital channels about their customers and focus their marketing efforts around those to create more targeted and personalized experiences for their end users to increase conversion. We provide expertize in tools like Adobe social marketing and Lithium and work with your marketing team to enable them realize full potential of Digital Marketing.
You are more likely to buy a product if it is recommended by one of your friends rather than an unknown person. Social Commerce is an upcoming area where you can create experiences where users can utilize community shopping and it is easier to share data back and forth with various social networks.
With increasing bandwidths, the websites and eCommerce sites are becoming media rich and users expect lot of imagery and videos before they make purchase decision. We understand DAM and enable the clients to migrate their media assets in a DAM repository such as Celum Imagine, Adobe DAM and MediaBin.
Data is growing at an enormous speed on the web and social channels and when it gets to the organization, it is in different formats and is unstructured. It is very important to analyze this data and learn about your users to be able to do more personalized targeting. Our analysts can work with your web analytics data to understand and use that data in meaningful ways to drive better results to your personalization.
While creating the website and the store is important, it is more important to drive the traffic to it. We focus on Search Engine Optimization (SEO) to ensure your site shows up in top results on Google search and is reachable from multiple destinations.
With all the different channels and devices where your content needs to be published and where speed to market is of essence, it is very important to do a proper content strategy and a strategy to feed multiple channels with the common source of content. Our content strategists will work with your marketing and business teams to understand the content needs and to create a unified strategy to edit and publish content.
A cutting edge user experience is necessary to drive the traffic to your site and results in better conversion. Our UX architects work with your business to create best experiences across devices.
The program management office is nerve center which enables project delivery team with required resources, processes and artifacts.
A team of industry experts who work closely with marketing, IT and business in creating value proposition and solution enablement.
A team of senior enterprise architects who work with delivery team providing them architectural guidance, technology enablement and solution delivery.
A team drawn from SME, PMO and Architect Panel who undertake strategic vision roadmap working closely with customer’s marketing, business and IT team.
Our managed services team working closely with delivery team undertake production deployment, performance optimization and cloud hosting with round the clock support.
Our managed services and shared services team of experts provide preventive maintenance, periodic upgrades and ensure system health with dashboard reporting.
3350 Scott Blvd, Bldg 55, Suite 2
Santa Clara, CA 95054
7th Floor, South Wing, Krishe Sapphire
Hi-tech City Main Road, Madhapur
+91 (40) 67172063